Associate Product Manager Jobs — Complete Guide (APM Jobs, Salary, Locations, Programs)

This guide covers Associate Product Manager jobs in depth — from entry level and new-grad roles to technical APM jobs, associate product marketing manager jobs, and company-specific opportunities (Google APM jobs, Facebook/Meta, Microsoft, Uber, Airbnb, Peloton). It also includes location-specific sections: associate product manager jobs San Francisco, associate product manager jobs NYC / New York, associate product manager jobs Los Angeles, associate product manager jobs Boston, Seattle, Denver, Miami, Toronto, Bangalore and more.

NOTE: Salary and program numbers below are updated and sourced from industry salary aggregators and official company pages.

Quick links

What does an Associate Product Manager do?

An Associate Product Manager (APM) is usually an entry- to early-level product role that supports product teams in research, planning, delivery, and iteration. APMs commonly:

• Assist senior product managers with roadmaps, PRDs (product requirement docs), and sprint planning.
• Run user research, coordinate with design & engineering, and synthesize quantitative feedback (analytics) and qualitative feedback (user interviews).
• Help define metrics and measure product success (activation, retention, engagement, revenue signals).
• Manage feature launches, A/B tests, and cross-functional communications.
• Often rotate across product areas when in APM program tracks (rotational APM programs at big tech).

APM vs Associate Product Marketing Manager

An associate product marketing manager focuses on positioning, go-to-market, messaging, sales enablement and demand — while an APM focuses on product definition and engineering collaboration. Many product teams prefer applicants who understand both product and marketing (product marketing manager + product manager hybrid experience can be a differentiator).

How we used keywords in this article

This page targets the principal keyword Associate Product Manager Jobs and dozens of long-tail, local and company-specific variations (e.g., associate product manager jobs nyc, associate product manager jobs san francisco, associate product manager google jobs). For SEO, each of the major sections below purposely mentions city and company phrases so search engines index relevant matches.

Associate Product Manager salary — national & by city

Salaries for associate product manager jobs vary widely by company, city, and level (APM1, APM2, etc.). The national average for Associate Product Manager roles in the United States is currently in the mid-to-high five figures; aggregated data sources put the U.S. average around $117,000 per year.

San Francisco — associate product manager jobs san francisco

San Francisco, with its dense tech market, tends to pay well above the national average. Glassdoor aggregates put the average Associate Product Manager salary in San Francisco near $142,000/year (ranges commonly seen: $117k–$175k). :contentReference[oaicite:2]{index=2}

New York / NYC — associate product manager jobs nyc, associate product manager jobs new york

New York City APM roles are competitive and cluster around fintech, media, adtech and marketplaces. Glassdoor reports averages in the low-to-mid $120k range for NYC. :contentReference[oaicite:3]{index=3}

Google APM pay (example of top-tier compensation)

Large tech companies with formal APM programs (Google, Meta, Microsoft) typically pay above averages due to base salary + equity + bonus. For example, Google APM total compensation estimates vary by location and level; Levels.fyi reports APM packages across locations that commonly put total comp into the high-five-figures to low-six-figures range depending on stock grants and bonuses. :contentReference[oaicite:4]{index=4}

Why salaries vary

• Company size and profitability (startups vs FAANG).
• Location cost-of-living (SF, NYC, Seattle vs smaller US cities).
• Role focus — technical APMs (APM roles requiring engineering/JS skills) often earn more than pure PM-generalist roles.
• APM program vs standard Associate PM hire (programs may include structured rotations and sometimes higher entry pay at elite companies).

Regional snapshot (typical ranges)

Remember: total compensation = base + annual bonus + equity (where applicable). For high-visibility companies, stock grants/RSUs significantly shift total comp. :contentReference[oaicite:5]{index=5}

Associate Product Manager jobs by location

Below are notes and search suggestions for commonly-searched locations. Each mini-section includes how to find roles and the sector mix for that city.

San Francisco / Bay Area — associate product manager jobs san francisco / associate product manager jobs sf

San Francisco and the Bay Area host a huge concentration of APM & product roles at both startups and large firms. To find associate product manager jobs in San Francisco, search company career pages (Google, Uber, Airbnb, Salesforce), LinkedIn, and job boards (APM List, APM Season, Indeed). Higher pay but high competition; ideal if you want product at scale in consumer, infrastructure or developer tooling.

New York City / NYC — associate product manager jobs nyc, associate product manager jobs new york

NYC listings are strong in fintech, adtech, media, and enterprise SaaS. Use niche job boards for fintech (e.g., Built In NYC, Hired) and corporate job pages for publishers, banks, and large marketplaces.

Los Angeles — associate product manager jobs los angeles, la associate product manager jobs

Los Angeles product roles skew toward media, entertainment, commerce and e-commerce. Peloton, Snap (LA offices), and smaller streaming-oriented startups post APM/associate PM openings regularly.

Seattle — associate product manager jobs seattle

Seattle has a large cloud and e-commerce presence (Microsoft, Amazon). APM jobs in Seattle often emphasize scale systems and enterprise products.

Boston — associate product manager jobs boston, boston startup associate product manager jobs

Boston's ecosystem is biotech, healthcare, edtech and enterprise B2B. Look for associate product manager jobs in Boston startups as well as product roles at major healthcare tech companies and universities.

Toronto — associate product manager jobs canada toronto

Toronto is Canada's product hub — fintech, telecom and AI startups are hiring APMs and associate product marketing manager jobs. Many global companies list Toronto APMs as entry points into their North American teams.

Other cities & regions (search tips)

• Austin / Texas: fast-growing tech scene (startups + major offices). Search "associate product manager jobs austin".
• Denver / Boulder: companies in cloud, energy, fintech — search "associate product manager jobs denver colorado" and "boulder associate product manager jobs".
• Miami: rising marketplace and fintech roles; search "associate product manager jobs miami".
• Maple Grove, MN / Baton Rouge, LA / Charlotte, NC: smaller markets — search local job boards and national aggregators; adjust salary expectations accordingly.
• India — Bangalore: associate product manager jobs banglore (Bengaluru) — look for product roles at global product startups and local unicorns.

Top companies hiring — Google, Facebook/Meta, Microsoft, Uber, Airbnb, Peloton, Walmart, Qualcomm, VMware

Many companies run structured APM programs (Google, Meta, Uber), while others hire associate product managers directly into product teams (Microsoft, Salesforce, Qualcomm, VMware, Walmart). If you target company-specific roles — use company career pages and "APM program" pages. Example: Google's official APM program information and application process is on its careers site. :contentReference[oaicite:6]{index=6}

Google — apply for jobs at Google associate product manager

Google runs a formal Associate Product Manager program and lists application requirements and deadlines on its careers pages. Candidates often apply during university recruitment windows or via the general careers portal. The official program page explains rotations, eligibility, and application windows. :contentReference[oaicite:7]{index=7}

Facebook / Meta — facebook associate product marketing manager jobs, facebook associate product manager jobs

Meta hires APMs into product & product marketing tracks. Roles may be listed as "Associate Product Marketing Manager" or simply as entry-level PM positions. Check Meta Careers & LinkedIn.

Microsoft, Qualcomm, VMware, Walmart

These large companies offer associate product manager and associate product marketing manager roles across hardware, cloud, retail and enterprise product lines. Search "microsoft associate product manager jobs" and company portals.

Startups & niche companies

Startups often post "associate product manager entry level jobs", "associate product manager new grad jobs", or "associate product manager jobs boston startup". If you prefer startup experience, set job alerts on LinkedIn, The Muse, Built In and APM List. Many startups prefer aptitude and product sense over years of experience.

Role variations & specialized APM jobs

Recruiters and job sites use many variations — include these in your job searches:

• Associate Technical Product Manager / Associate Technical Product Manager jobs — requires engineering or technical background (APM + JS/engineering skillset).
• Associate Product Marketing Manager jobs — product marketing focus: go-to-market, voice of customer, sales enablement.
• Associate Product Manager, Mobile / Associate mobile product manager jobs in nyc — mobile-first product responsibilities.
• Associate Healthcare Product Manager jobs — healthcare IT, EHR (electronic health records) product experience.
• Associate Product Manager, Biotechnology — for product roles at life-sciences companies and regulated products.
• Associate Product Manager + Javascript Engineer jobs — hybrid roles that ask for front-end dev skills plus PM aptitude.

How to find and apply for associate product manager jobs

Use a multi-channel search strategy:

1. Company career pages: Google, Meta, Microsoft, Salesforce, Uber, Airbnb, Peloton, Qualcomm — apply directly for associate product manager roles.
2. APM-specific aggregators: APM List, APM Season, apmlist.com and apmseason.com list rotational programs and new openings. :contentReference[oaicite:8]{index=8}
3. General job boards: LinkedIn, Indeed, Glassdoor, Dice (for technical roles), The Muse.
4. Networking: Alumni groups, PM meetups, product Slack/Discord channels, and referrals are often the best path to FAANG APM interviews.
5. University recruiting: Many APM programs recruit university grads via campus hiring, so check "Associate Product Manager new grad jobs" and university recruiting pages.

Resume & application tips for APM roles

• Show clear product impact: metrics you moved, A/B tests run, launches you supported.
• Include technical chops for technical APM roles (projects with code, JavaScript, APIs).
• Write a short product case in your cover letter/resume — a 3–4 bullet example of an end-to-end product workstream.
• Tailor applications for company-specific language — e.g., include "growth", "monetization" if applying to consumer marketplaces, or "security", "compliance" for healthcare/enterprise APMs.

Interview formats and sample topics

Typical APM interview loops include product sense (design a feature), behavioral (leadership & cross-functional influence), analytical (metrics/SQL), and sometimes technical questions (system design or basic coding for technical APMs). Many resources specialize in Google APM prep (interview rounds, product design questions, case practice). :contentReference[oaicite:9]{index=9}

Entry-level & new-grad associate product manager jobs

Many companies list roles as "associate product manager new grad jobs" or "associate product manager university nyc jobs", targeting recent graduates. If you are a new grad or switching from engineering/marketing:

• Pursue internships or rotational programs (APM programs are often rotational and ideal for new grads).
• Work on product-adjacent projects (SaaS product internships, campus product teams, startup side projects).
• Apply broadly — "associate product manager entry level jobs", "associate product manager jobs that require no experience" appear on aggregators; for most, some product or internship experience is still preferred.

Skills, tools & certifications that help you land associate product manager jobs

Commonly-requested skills and tools:

• Product analytics: SQL, Amplitude, Mixpanel, Looker
• Design & prototyping: Figma, Sketch, InVision
• Roadmapping & tickets: JIRA, Asana, Trello, Productboard
• Experimentation: A/B testing frameworks, Optimizely
• Communication & presentation: stakeholder alignment, executive summaries

Certifications & courses

Product Management certificates (Product School, Reforge, Pragmatic Institute) and courses that teach SQL, analytics or UX research can help — especially if you lack experience. Bootcamps and mentorship programs (APM Season, Leland, Exponent) are commonly used for APM interview prep.

Search queries & keyword strategy for job hunting

Use the exact-match and long-tail keywords recruiters type into job boards. Try combinations of:

• associate product manager jobs [city] — e.g., associate product manager jobs san francisco, associate product manager jobs nyc, associate product manager jobs los angeles.
• associate product marketing manager jobs [company/city]
• associate technical product manager jobs [city]
• associate product manager new grad jobs / associate product manager university graduate
• APM program [company] — e.g., Google APM program

Set alerts on LinkedIn and Indeed with these exact phrases. Use boolean search for deeper hunting (example):

site:linkedin.com "associate product manager" "San Francisco" OR "San Jose"

Company-specific notes & examples (sample roles to watch)

Google APM & Google associate product manager jobs

Google publishes details about its APM program and recruiting windows on its careers site; the APM program is competitive and often targets high-performing new grads and early-career candidates. For program openings and how to apply, consult Google's careers page.

Typical Google APM compensation and level breakdowns are tracked by Levels.fyi (useful for expectations).

Facebook / Meta & LinkedIn jobs — associate product marketing manager, associate PM roles

These companies run both product and product marketing tracks. Use LinkedIn job filters to find "associate product marketing manager jobs" or "associate product manager jobs facebook".

Startups hiring APMs — The Muse, Built In, Glassdoor

Candidates looking for “associate product manager jobs boston startup” or “boston associate product manager jobs” should check Built In Boston and The Muse for startup roles and profiles.

Other notable company mentions in searches

• Uber — associate product manager jobs uber
• Airbnb — associate product manager airbnb jobs
• Peloton — peleton associate product manager jobs
• Qualcomm — qualcomm associate product manager jobs
• VMware — vmware associate product manager jobs
• Walmart — associate product manager jobs walmart
• Microsoft — microsoft associate product manager jobs
• Fanduel — fanduel associate product manager jobs

Salary Q&A — common user questions

What does an associate product manager do?

Short answer: supports product managers in scoping, launching, and measuring features, working with design and engineering to get things shipped and optimized.

How much do associate product managers make?

Typical U.S. averages are in the ~$100k–$120k range for base/median depending on source; top roles and tech-company APMs push total comp higher with RSUs and bonuses. For an aggregated national estimate, see salary aggregators.

How much does a Google APM make?

Google APM compensation varies by location and level; Levels.fyi indicates APM total packages that commonly range into the high-five-figures or low-six-figures when including stock and bonus. For exact recent comp breakdowns by location, consult compensation aggregators like Levels.fyi.

Why do you want to be an associate product manager?

APM roles provide exposure to cross-functional product work, rapid learning opportunities, and a clear path to full PM roles. Many people pursue APM roles to learn product thinking, influence product direction early in their careers, and work on high-impact features with strong mentorship.

Job title variations & boolean search phrases to copy/paste

Use these exact strings to capture different job title and company permutations:

"associate product manager" AND (entry OR "new grad" OR APM OR "associate product marketing manager")
site:linkedin.com OR site:indeed.com OR site:glassdoor.com "associate product manager" "San Francisco"
"associate technical product manager" "javascript" OR "js"
      

Tip: Combine with company names — e.g., site:linkedin.com "Google" "Associate Product Manager"

Resources & job boards

• APM List — curated list of APM programs worldwide.
• APM Season — aggregated APM program openings and coaching.
• Levels.fyi — compensation benchmarking for APM and PM roles.
• Glassdoor / LinkedIn / Indeed — job search and company salary reviews.
• Company career pages for Google, Microsoft, Airbnb, Uber, Peloton, Qualcomm.

Frequently asked questions — associate product manager jobs (APM)

Q: What is an Associate Product Manager?

A: An early-career product role that supports product managers on feature discovery, requirements, and launches.

Q: What industries hire associate product managers?

A: Tech (consumer & enterprise), healthcare, biotech, fintech, retail, media, and manufacturing all hire APMs.

Q: How do I prepare for Google APM or other APM programs?

A: Build product thinking (solve product design problems), learn analytics/SQL basics, practice behavioral storytelling, network, and apply via company career pages or university recruiting windows. Google's official APM program page is the definitive resource.

Q: Are APM jobs remote-friendly?

A: Many APM roles are now hybrid or allow remote work — but some companies still prefer in-office presence for early-career rotational programs. Check job descriptions.